For any business, the Chief Marketing Officer (CMO) is an integral role in the success of the team. But how do you know which CMO is the right fit for your team? Asking the right questions during the hiring process is key to finding the right person. That is why Team Stefansky has compiled a list of the4 10 most essential questions to ask when hiring a CMO.
For many businesses, understanding the difference between SDR and BDR is key to success. SDRs and BDRs both play an important role in sales and marketing, but it’s important to know which one is best for your business.
When it comes to sales, understanding the differences between Sales Development Representatives (SDRs) and Business Development Representatives (BDRs) is key to unlocking your team’s sales potential.
SaaS (Software-as-a-Service) is a cloud-based delivery model for software applications, making it easier for businesses to access the software they need with lower upfront costs and increased scalability.
SaaS (Software as a Service) marketing agencies KPIs helping software companies increase their visibility and sales through effective marketing strategies.
Rebranding is a process steps involves updating a company’s image, name, or identity in order to stay relevant and appeal to new audiences.
Marketing strategy consulting is a process of working with a consulting firm or individual to develop and implement a plan to reach marketing goals. The process typically involves analyzing the current marketing situation, identifying target audiences, and developing a plan to reach those audiences effectively.
SaaS marketing terminology, we’ve put together this glossary of common terms to help you better understand the work that we do and how we can help your business succeed.
In the world of business-to-business (B2B) advertising, it’s crucial to have a clear understanding of the funnel process and how to effectively target potential clients. The B2B advertising funnel can be a complex and nuanced journey, but with the right insights, you can effectively reach and convert your audience.
Marketing sourced revenue is typically generated through a variety of channels, including paid advertising, email campaigns, web traffic, referrals, and other forms of direct marketing. It is important to measure marketing sourced revenue as it can provide valuable insight into the success of a company’s marketing campaigns and help guide future marketing decisions. For example, if […]